Visibility is Key for your business. Search engine visibility brings more visitors and more revenue.

Bridge To Content Relevance Illustration Mike Valentine

SEO Content Relevance for Target Markets

Every Business web site has a target market, a retail e-commerce customer, online content subscriber or a software-as-a-service user that represents their most valued website visitor. Attracting that type of visitor from search engine referrals occurs most often because search engines see the content as relevant to the search query each user has typed into the search bar Relevancy is weighed by looking at multiple factors, some considered by authors far less often than others

Internal Site Search Illustration

Mine Your On-Site Search Analytics for Content Gold

Organic Search Engine Optimization (SEO) on business web sites draws on both keyword research and paid search engine marketing (SEM) data to build a list of search terms to target. However there’s one very rich resource that is often ignored [...]

Site Fragmentation & SEO Framework

Ranking the Whole above Many Parts One of the most serious issues discovered when initially reviewing many client sites is fragmentation of the site structure. That fragmenting can happen at larger companies that give different departments authority for a new [...]

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