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Is High Bounce Rate Bad for SEO?

SEO Consultants hear a couple of frequent questions about bounce rates during reporting updates with clients. Those questions are, “Why is our bounce rate so high? and “Is it true that bounce rates have an effect on SEO?” So let’s [...]

Domain Name Rebranding SEO Checklist

Domain Name Rebranding SEO Checklist

Rebranding a business with a new domain name can be a real SEO concern when your current domain ranks well in the SERPs for your business. However, once the decision has been made to rebrand that URL to better reflect [...]

Legacy Content Search Traffic

Legacy Content SEO – Trash or Treasure?

Legacy web site content that generates consistent, quality traffic from search engines (which converts visitors) is golden and should be treasured. I’ve been involved in a dozen or more conversations in which the fate of “Old” content was to be [...]