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Google Caffeine Real-Time, Fresh, Fast,

Matt Cutts discusses the new Caffeine Sandbox with Michael MacDonald at Search Engine Strategies Show in San Jose. Good stuff to pay attention to, since Cutts suggests that “power users” might notice differences in the rankings between the current default [...]

SMX West: Dangerous Place for Rand Fishkin

Mike McDonald is mistaken for SEO Superstar Rand Fishkin, taken hostage and beaten for SEO “insider” information. When the bad guys realize it’s not Fishkin, they release McDonald to have a friendly beer and hear him tell web nerd jokes. [...]